Terminal 21 Korat, Thailand

The Opportunity:

Terminal 21 Korat, the largest shopping mall in the city of Nahkon Ratchasima, Thailand. features 200 outlet stores, a movie theater, an ice skating rink, an amusement park and more. Each of the building’s seven floors are decorated to make customers feel as if they’re visiting popular cities like Paris, London, Tokyo and San Francisco. Terminal 21 Korat needed to provide audio coverage for a wide range of entertainment environments and specialized areas.

“Terminal 21 Korat offers a truly unique shopping experience, and we’re proud to be involved,” said Pongsakorn Kanchanachayphoom, Project Director, Mahajak Development Co. Ltd. “The owners wanted a state-of-the art audio system that was user friendly, with independent volume control and source selection for different zones in the mall.”

The Solution:

Terminal 21 Korat hired Mahajak Development to install a complete HARMAN audio solution consisting of JBL Professional speakers, Crown amplifiers and BSS signal processors. Mahajak Development selected JBL, Crown and BSS solutions to deliver maximum coverage, superb audio quality and controllability. The integrated HARMAN audio solutions work together seamlessly, providing maximum coverage and sophisticated control,” said Kanchanachayphoom.

The system features a variety of JBL solutions, including JBL CBT 70J-1, JBL Control 1 Pro, JBL Control29 AV-1 and JBL AC18/95 loudspeakers. The entire system is powered by Crown XTi 4002 and Crown XTi 2002 power amplifiers. Signal processing is handled via BSS Soundweb London BLU-100 and BLU-50 signal processors, and BSS BLU-3 control panels provide easy volume control and source selection for each zone.

The Impact:

“JBL has so many different types of speakers for every imaginable scenario,” added Pongsakorn. “That made it very easy to customize the audio system as needed for each area. The JBL CBT 70J-1 speakers blend in perfectly with the Eiffel Tower replica on the first floor, and JBL Control 29AV-1 speakers provide smooth ambience to the airplane-themed mall entrance. BSS Soundweb London BLU-100 and BLU-50 signal processors ensure the audio coverage in each zone is crisp and clear, and BSS BLU-3 control panels provide easy volume control and source selection for the Terminal 21 Korat staff.”